The difference with a Facebook Page is that the members feel that they have the freedom to share content, start a conversation, or ask for advice.
Evergreen content is search-optimised content that is continually relevant and stays fresh for readers over a long period of time.
My top 10 digital marketing tips to take your strategy to the next level and ensure that it makes an impact.
There are many creative ways your brand can engage in Easter marketing to command customer attention and generate lots of positive PR for your company.
Social media is one of the best ways to spread brand awareness and engage with your audience. However, it can also be detrimental if you treat your brand’s account like that of a student.
We seem to have forgotten the point of social media is in the name, “social”. Be yourself; be true to your business ideas and to show your personality.
There are a number of tactics you can use to grow your email list.
How do you start with just a few followers and build that into a loyal following?
Great marketing means that you have to be constantly aware of upcoming trends and emerging channels.
Great customer service can help increase customer loyalty, increase repeat shoppers, boost the number of positive reviews for your shop or service and spread a word of mouth promotion about your brand.